Pulchri Studio is an artists’ association and gallery for contemporary art, located in the historic center of The Hague.

Pulchri Studio offers a versatile range of art, which distinguishes it from a usual gallery. Pulchri Studio organizes exhibitions every month with work by member artists and external artists. Pulchri Studio was founded in 1847 and has a rich past.

Due to the autonomy of the designs and the use of bright colors, the posters are more than just publicity material. They have become characteristic for Pulchri Studio. These posters can be perceived from two distances. A close look reveals small illustrations that together act as paint strokes to create a big picture, which you can distinguish from a larger distance.

The poster with the little lamb represents the spring exhibition. This poster was on display at the Chaumont affiche festival. This poster also contains some hidden messages.